An Fan Girl’s Thoughts on Apple’s WWDC Keynote 2017

I remember the special day. The day I got my first Apple computer. I graduated from high school and was on my way to FIDM to become a graphic designer. My dad pre-ordered a G5 work horse when they were first released and it came just in time for my first quarter. The rest is history.

The reason why I really like Apple is because of its simplicity. I used to be all about the frills. But when I started my first business in 2004 (my 2nd year in college) I realized what I wanted was a reliable, compact, and portable device that I could utilize to become successful. And for me, Apple did that in every way.

The G5 was so fast compared to what I was used to. Photoshop and Illustrator would load so much faster compared to my old HP PC. Yeah there weren’t as many games available (virtually none at the time) and I had to learn all the new “Apple speak” but it was definitely worth it when the theme was reliability.



Photo Source: Wikipedia

Then came the iPod. Charlie won one at a dance competition and after I saw what it could do I knew I wanted one for myself. It ended up being really useful. My first experiences with a larger capacity external hard drive. I was able to bring large Photoshop, Illustrator, and QuarkXpress files to and from school. Best thing ever.


Photo Source: Amazon

Then came the iPhone. I was like, “WHAT?” I want to see how well it works first. When my 2 year contract was up I snagged a 3GS and it revolutionized the way I did business. My business was at my fingertips – email, calendar, spreadsheets, everything. I had internet all the time, well, most of the time. I went from a Palm Treo (which I thought I loved), to the HTC 3525 (which I liked but crashed ALL.THE.TIME.), to the iPhone 3GS. OH. MAH. WURD. Everything this little entrepreneur wanted – and more! Oh the days of camping outside the AT&T store overnight to get an iPhone when they release. Haha!


Photo Source: iMore

Fast forward to yesterday’s keynote. I made myself a margarita and sat in front of my TV to take it all in. To be honest with you, these keynotes aren’t as exciting to me as they used to be. I guess it just used to be so exciting when new product came out because I was witnessing technology advance. But now, it’s kind of expected. Nonetheless, they’re still exciting!

My big takeaways from the super long presentation:

  1. iPad Pro 😱 I want but just got one. So moving on.
  2. IOS 11. Really excited about this for my personal devices. Terrified of the bugs for my business. Main things I’m excited for: Files, drag and drop capabilities, annotations, new Control Center, and (most of all) Apple Pay in iMessage.
  3.  IMac Pro 😱 That matte black doe! I definitely don’t need a machine that powerful but it’s beautiful. And a girl can dream right?!
  4. Watch OS 4. I’m just so amazed at what this little thing can do and the tools that are now available for us to use to better our health. I’m excited for everything about the new update – more watch faces (not really excited about the kaleidoscope though), activity goals centered around the user, more workouts in the Workout app, a better music experience (Spotify get on this shizz, where you at?!), more intuitive virtual assistant…man! I’m excited.

As a fan girl, I still look forward to these Apple Events. But I have to admit I want to do more to use Apple’s features. I don’t utilize them as much as I’d like. Am I as excited as I used to be? No, I definitely used to geek out way more in the past. But will I stray away from Apple? No, not any time soon.

Xoxo,

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